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Recently, we ran a Facebook campaign with 2 different ad groups. We used the "click to website" RESULTS 90,963 people saw our ads 2,814 people visited our website Cost - $467 - that's less than .17 cents per visitor. You cannot get that amount exposure with any print media or banner ads. You may [...]
Drop and Drag may help make Adwords a bit more user friendly. http://searchengineland.com/adwords-drag-and-drop-report-editor-officially-rolling-out-227119
Easy tools from Google to check your website health The Internet is full of helpful information where you can check the health of your website. Google has several methods they use to rank a website including if your site is mobile friendly, speed of your site, if it has original content and others. They offer [...]
How Google Ranks Your Site Every wonder what it takes to rank in Google? Here's a post from Google Webmaster Tools to guide you along.
6 Tips for marketing your Tax Practice Just like any other business, a tax professional must have a plan how to get profitable new clients to use your services. This comes from first the prospective client learning about your firm, getting to know and trust you. 1. Be Unique – What makes you unique [...]
You have a LinkedIn profile but just not sure what to do. Hubspot has a great post on this and suggests this schedule every day (add it to your calendar to remind you) 9:00 a.m. Influencer Posts 1. Find an article on the Pulse you find interesting - read and share 2. Follow at least 1 influencer [...]
VALUE BASED PRICING When I first started reading about Value Based Pricing, it made total sense. After reading Breaking The Time Barrier by Mike McDerment, President of Fresh Books, I realized so many people could benefit by stop trading their time (which makes up your life) for dollars. Instead, giving their customers and clients value [...]